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Welcome to Pixel Literacy (https://pixelliteracy.com/) — owned and operated by Mala Mathew.

Privacy Policy

Effective date: [1st May 2025]
Pixel Literacy
Website: www.pixelliteracy.com

Pixel Literacy (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website and services.

1. What data we collect

We collect the following personal data when you interact with our website:

  1. Name
  2. Email address

We do not collect or store payment details. Payments are processed securely via Shopify Payments, which has its own privacy practices.

2. Purpose and lawful basis for processing

Purpose Lawful basis (UK GDPR Article 6)
Account setup and management Contractual necessity (Art. 6(1)(b))
Newsletter and direct marketing Consent (Art. 6(1)(a))
Analytics and performance Consent via cookies (Art. 6(1)(a))
Customer support Legitimate interests (Art. 6(1)(f)) or contractual necessity

3. Cookies and tracking

We use cookies to improve website functionality, understand user behavior, and deliver relevant content. We only set non-essential cookies with your consent, in accordance with the UK ePrivacy Regulations.

You can manage your cookie preferences through our cookie banner or your browser settings.

4. Direct marketing

With your consent, we may send you newsletters and marketing emails. You can withdraw consent at any time by clicking the unsubscribe link in our emails or contacting us.

5. Data sharing and international transfers

We do not share your personal data with third parties or transfer it outside the UK.

6. Data retention

We retain your personal data only as long as necessary:

  1. Account data: while your account is active
  2. Newsletter subscriptions: until you unsubscribe
  3. Analytics data: per the retention periods set in our cookie policy

We securely delete data that is no longer needed.

7. Data security

We implement appropriate technical and organizational measures to protect your data, including encryption, secure servers, and access controls.

8. Your rights

Under the UK GDPR, you have the right to:

  1. Access your data
  2. Correct inaccurate data
  3. Request deletion of your data
  4. Restrict or object to certain processing
  5. Data portability
  6. Withdraw consent at any time

To exercise these rights, contact us at:
mala.mathew@pixelliteracy.com

9. Supervisory authority

You may lodge a complaint with the UK Information Commissioner’s Office (ICO) if you have concerns:
Website: www.ico.org.uk
Helpline: +44 (0)303 123 1113

10. Updates to this policy

We may update this Privacy Policy from time to time. We will notify you of significant changes, and the latest version will always be available on our website.

Disclaimer

This Privacy Policy is for informational purposes only and does not constitute legal advice.

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